RANTEX WALL GRAPHICS
Rantex is a denim manufacturer in Pakistan that exports denim fabric to various high street fashion brands across the globe. Designed the wall graphics and way-finding for the seven floor office building. Design language for the office branding is bold, precise, and minimalistic.
The dynamic typography is set in Baron and Raleway font as primary type palette while Avenir and Aleo is used as secondary font palette. Primary colors used across the branding is kept neutral with hues of black and white. For the meeting room wall artwork, I designed a map highlighting all the countries where Rantex exports denim. Map incorporates an intricate diagonal line pattern which draws inspiration from the actual denim thread work. Developed a Rantex Logo Pattern that acts as a decorative and functional device and can be used across all communication. The wall graphics also feature relevant quotes and brand’s vision in bold type across different floors.