Fatima Ali is a multidisciplinary designer and an independent filmmaker based in Germany. At present, she is pursuing her master’s in Integrated Design with a focus on Film at the Bauhaus.
Her work involves integration of design, film and writing, in order to produce original, contemporary and visually aesthetic content that carries emotional resonance. She has an experimental, contemporary approach towards storytelling in design and film with a strong focus on narrative and genre-film.
Throughout her creative journey, she has conceptualised some of the most successful campaigns in Pakistan whilst working on a diverse portfolio ranging from fashion, confectionary, beverages and automobile brands.
As a communication designer, she specialises in creating brand identity, graphic and editorial design.